HubSpot Inc (HUBS) — the peer cohort

As of 2026-09-24 — scores re-bake nightly. Cohort = shared Closelook index membership first, then sector. Diary readings, not advice.

HubSpot Inc ranks 6 of 16 in its cohort on the Closelook composite (58/100) — the cohort is led by Adobe Systems Incorporated at 67/100.

Name	Composite	Momentum	Quality	Valuation	Signal	Off 52w high
HUBS HubSpot Inc	58	33	45	52	bull	57.1%
DELL Dell Technologies Inc	62	91	53	42	neutral	10.5%
DT Dynatrace Holdings LLC	58	93	55	29	bull	0.5%
HPE Hewlett Packard Enterprise Co	58	97	35	56	bull	2.8%
CGNX Cognex Corporation	57	49	61	22	bear	21.4%
TEAM Atlassian Corp Plc	55	98	39	24	watch	2.5%
LSCC Lattice Semiconductor Corporation	53	49	46	20	bull	22.5%
ROK Rockwell Automation Inc	53	51	71	30	watch	13.5%
S SentinelOne Inc	48	95	24	14	bull	1%
ORCL Oracle Corporation	47	16	62	40	info	57.9%
CRWV CoreWeave, Inc. Class A Common Stock	34	23	20	13	bull	43.3%
IREN IREN Ltd	29	29	18	9	bull	36.7%
ADBE Adobe Systems Incorporated	67	42	92	73	bear	35.1%
WDAY Workday Inc	65	74	62	47	bull	23%
INTU Intuit Inc	64	18	84	64	bear	59%
CRM Salesforce.com Inc	64	73	73	58	bull	11.5%

Scores are relative readings across the Closelook coverage universe — methodology in the company-scoring explainer. Signal lights come from the nightly signal board.

FAQ · from the current data · as of 2026-09-24

Quick answers

Who are HubSpot Inc's peers in the Closelook universe?

The cohort is drawn from shared Closelook index membership first, then sector: Dell Technologies Inc (DELL), Dynatrace Holdings LLC (DT), Hewlett Packard Enterprise Co (HPE), Cognex Corporation (CGNX), Atlassian Corp Plc (TEAM), Lattice Semiconductor Corporation (LSCC), Rockwell Automation Inc (ROK), SentinelOne Inc (S) and others.

How does HUBS score against its peers?

HubSpot Inc's composite reads 58/100, ranking 6 of 16 in its cohort as of 2026-09-24; the cohort's highest composite is Adobe Systems Incorporated at 67/100. Closelook scores are research diary readings, not ratings or advice.

Mentioned on Closelook

Where HUBS appears in the diary — 2 pieces, newest first. Every link is our own writing.

Go deeper

Agentic Application Software: The SaaSpocalypse MapVertical agents, copilots, and which enterprise software companies survive AI disruption — and which don't.Dossier · $39 one-time, or included in C+

Long reads

Agentic Application Software: The SaaSpocalypse MapDossier · $39 · 27 Feb 2026Atlassian (project mgmt) · HubSpot (mid-market CRM) · Asana · Monday.com · Smartsheet Walking Dead Low data gravity · High replaceability Workflow tools with no data moat where an AI agent can replicate the core function natively.
The SaaS Litmus Test: Is The March Bottom Real?Weekly Signal · 19 Apr 2026

Related in the Closelook universe

same Closelook index seat first, then Software - Application. Scored names rank on their Closelook score; names without one rank on trend state — above or below their 50- and 200-day averages — never on a score they do not carry.